YouTube Consultant & Creator Mentor | Systems & Strategy for Sustainable Channel Growth
SYSTEMS,
NOT SECRETS.
I help creators and media brands implement precise production processes to turn a channel into a sustainable, profitable business on your own terms.
The YouTube Lifecycle.
Most channels die in the gap between luck and infrastructure. I help you close that gap.
Stochastic Virality
Early success based on luck without understanding the underlying mechanics of why it worked.
Impulsive Investment
Spending on gear and staff without a clear production pipeline or revenue model.
Algorithmic Plateaus
The original format stops growing, and the team lacks the R&D framework to pivot.
Burnout / Stagnation
The creator becomes the bottleneck. Revenue declines and exhaustion comes trying to get it back.
You are the process.
When every decision and every creative spark relies on you, your channel’s growth is limited by your sleep schedule. I help you build production pipeline that allows you to create instead of manage. Skip the burnout phase and the 'Why I left YouTube' video, and get you back to the joy of your craft through systems. Leapfrog the expensive trial‑and‑error phase, and level up your revenue and production value.
Treating YouTube like TV.
The opportunity cost of treating YouTube like an afterthought is staggering. It's now the #1 streaming service on television devices, granting brands the unprecedented ability to own a dedicated TV station. If you aren't capitalizing on this shift, you are leaving serious brand equity and revenue on the table. I don't build traditional in-house video teams; I help you build a self‑sustaining digital media arm.
poRTFOLIO HIGHLIGHtS
For Creators
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architecture
Content Architecture
Designing formats that are sustainable, replicable, and optimized for viewer retention; without loosing the core of your identity.
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psychology
Soft Skills
Leadership and communication frameworks for managing editors, researchers, and writers. As well as lighting, editing, gear, and more. A 12-week film school without the student debt.
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payments
Predictable Revenue
Diversifying income streams beyond AdSense through direct-to-consumer pipelines. Breaking algorithmic dependency.
For Media Companies
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hub
Resource Pooling
We define clear measurable KPIs in allignment with the team and resources your organisation already has.
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precision_manufacturing
Production Capability
We build a world-class, in-house production team driven by iterative production designed to consistently find and scale winning formats.
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connected_tv
Revenue Engine
Reach monetisation and leverage your new audience. Paid subscriptions, merch, events, and your own always‑on focus group.
The Method.
Define Goals
We identify the intersection of your creative passion and market viability. We list obstructions and make a plan.
Knowledge Transfer
Through interactive workshops I share knowlege, best practices, and documentaion with you and your organization.
Guided Execution
We make weekly goals, you execute them yourself and can ask my help any time. Next week I keep you accountable and we start all over again. Learn by doing.
Martin Dominguez
Digital PRoducer & Strategist
Who Am i?
For over 15 years, I've been building and scaling digital media. As the co-founder and former CEO of Touché Films, I helped scale Enchufe.tv to 27 million subscribers and generated over 9 billion views across streaming, film, and podcasts. That track record allowed me to package shows for Netflix and Comedy Central, secure international distribution with Sony Pictures Intl., and step in as a curator for VidCon Mexico. But my real passion is the process behind the screen. Today, I mentor creators and consult with media companies, transferring the exact skills and operational workflows they need to build healthy, sustainable digital businesses.
Organized and produced everything from viral hits, enterprise-level ads, podcasts and films.
Executive produced for Mortal Glitch on YouTube Originals.
"Julia" by Jungle
Testimonials.
"We felt empathy from him at all times and zero judgment. He made us feel safe to share our doubts and concerns so that he could better help us. At the end of every session, we’d always tell each other: ‘Good thing that we hired him!’ […] After 12 sessions, our relationship with YouTube is not the same; it is much healthier and less overwhelming."
Andy & Cyn
Viajar vale la pena
"He helped us structure our [YouTube] monetization plan, and his availability to provide timely feedback was crucial. [..] his invitation to VidCon not only expanded our network but also connected us with key industry players and other creators. Working with him has been a delight, and we value his dedication and expertise. Thanks, Martin!"
Daniela Caballero
aHORA ENTIENDO
"Martin always respected my decisions regarding my career as a creator and, at the same time, provided me with his well-informed point‑of‑view as an industry professional. His support has been instrumental for me."
Damián Albor
Loco Damián
FAQ.
Who is the Creator Mentorship Program designed for? +
This program is designed for creators at all stages. Whether you are just starting out and want to build your operations correctly from day one, or you are an established creator who has hit a ceiling. If your channel's growth is currently capped by your sleep schedule, you are the bottleneck. I help creators transition from chaotic trial-and-error workflows into streamlined, replicable production pipelines so they can step back from managing and get back to creating.
How exactly does the 12-week mentorship work? +
The recommended engagement is a 12-week quarterly service designed for true process implementation. We'll have a dedicated weekly call, where we review your long-term goals and assess the short-term targets established the week prior. This acts as a powerful accountability measure to keep you on track. Between calls, you receive continuous, real-time support and course-correction through voice notes and texting so you are never stuck waiting for the next meeting.
What is the investment for the mentorship program? +
The complete 12-week quarterly mentorship and consulting service is $2,400 USD (or $4,800 MXN). Because I work with creators and businesses at various stages of their operational journey, flexible payment plans can be accommodated.
What do you mean when you say "stop working for the algorithm"? +
Platform creativity has become heavily gigified, pushing creators to chase unpredictable virality and algorithmic trends. In essence, you are a delivery person for an app, delivering creativity instead of food; which inevitably leads to burnout. My methodology is the exact opposite. I help you take meaningful, operational steps to hedge against this gigification. We build robust, self-sustaining systems that allow you to reclaim your creative freedom, focusing on telling authentic stories and uncovering winning formats through process, not luck.
I represent an enterprise brand. Can you help us build our digital presence? +
Absolutely. I have extensive experience building robust digital strategies and production systems for high-level enterprise clients, ranging from media companies, to international institutions like USAID, to complex political campaigns. Rather than funding an expensive traditional commercial team, I help you build a highly profitable, owned digital media arm that treats video as an iterative, conversion-driven engine.
Do you offer training for corporate teams or leadership? +
Yes. For enterprise clients, I offer specialized workshops and training sessions. I do not just deliver high-level theory. I make sure your internal teams and organizational leadership are equipped with practical experience and the exact operational tools they need to implement sustainable digital monetization frameworks and modern media strategies long after I leave.
What kind of content formats do you specialize in? +
I am highly genre-agnostic. My specialization is not in a specific format, but rather in high production value content and systematic scaling. Whether you are producing unscripted entertainment, video essays, or corporate media, my systems are designed to elevate your production quality and build the operational architecture needed to scale it effectively.
How do your systems protect a creator's mental health? +
Burnout is a systemic failure, not a personal one. By implementing sustainable production pipelines, we remove the daily chaos of content creation. Additionally, my consulting includes implementing cybersecurity best practices to protect against online targeting and bullying, ensuring your business scales healthily and safely.
Will we need to keep you on an endless retainer? +
No. I am not a traditional consulting firm looking to bleed your budget dry with perpetual retainers. My goal is to make your organization entirely self-sufficient. I build the systems, teach your team how to run them, and then I get out of your way. Once the 12-week framework is successfully implemented, you own the process. I am always available for specific, high-level projects down the line, but my core mission is to transfer knowledge, not to create dependency.
What is your background and track record in digital media? +
I have over 15 years of operational experience across digital media, e-commerce, and content production. As the co-founder and former CEO of Touché Films, I helped grow Enchufe.tv into a global community of 27 million subscribers, generating over 9 billion views. I have since packaged content for Netflix and Comedy Central, secured international distribution with Sony Pictures Intl., and directed digital strategy for global organizations like USAID.